Sales Role-play

Challenge

A leading industrial company would like to run a 1-day workshop for their sales team. Specifically, they would like to have 5 experts, who in their previous roles were the key decision-makers in sourcing packaging solutions, to role-play as clients.

Nodes Action

Nodes shortlisted 20 experts, of which 5 experts were chosen to travel to the client’s location for the workshop. Our experts provided feedback and assisted the sales team in refining a compelling sales pitch for the new product.

Outcome

With accurate insights from the expert interactions, our client went to the meeting with the board of directors at the telecommunications company well prepared. He shared meaningful areas of collaborations with the board, and both companies eventually worked together.

Telecommunications

Challenge

A Southeast Asian property developer was exploring potential synergies with a telecommunications company. They would like to develop a deeper understanding of the telecommunications landscape and map out potential areas of collaboration.

Nodes Action

We shared 10 expert profiles within 36 hours. Our client was impressed by the turnaround time and conducted 2 in-person meetings and a survey in the same week.

Outcome

With accurate insights from the expert interactions, our client went to the meeting with the board of directors at the telecommunications company well prepared. He shared important areas of collaborations with the board, and both companies eventually worked together.

Investment in Black Soldier Fly Farming

Challenge

One of the leading agribusiness company was considering investing in a French animal feeds company, specifically for their production of black soldier fly. They sought our help to identify experts familiar with agriprotein, and who can discuss the economics of black soldier fly farming.

Nodes Action

As this project focuses specifically on the black soldier fly in France, which is a niche topic, we embarked on a tailored expert recruitment process and eventually recruited and shared 3 expert profiles within 5 days.

Outcome

Our client conducted phone consultations with all 3 experts and with key insights gathered from the experts, they were able to make an informed decision to invest USD 10m into the animal feeds company. They commended us on the speed and relevance of experts we managed to source for them, especially on this niche request.

Acquisition of an Australian Wine Maker

Challenge

A London-based private equity firm considered the acquisition of an Australian winemaker. As part of the due diligence, they required independent insights of the market, players and long term trajectory of the business.

Nodes Action

Our Research Managers began looking for former experts who were from the wine company, experts who were in competitor wine company, and industry associations for insights. In the search process, we leverage on referrals from our existing experts and alongside conducted a recruitment drive for targeted experts. In 3 days, we managed to vet and shortlist 8 experts, and our client conducted 6 in-person meetings with these experts the following week.

Outcome

Through the independent insights, our client was able to piece key information together and came to an informed decision to close the deal, which was worth in excess of USD 300m.

Skin Cleansing In North America

Challenge

The Route-to-Market team at a multinational consumer goods company would like to introduce a Japanese skin cleansing brand into the North America market. They would like to understand the current market trends and form RTM strategies.

Key Questions

Which are the leading skin cleansing brands in North American, and what are their market shares?

What are their strengths and weaknesses, and are there any specific Asian skin cleansing brands that are successful?

Can you share the best Route-to-Market practices for a foreign skin cleansing brand entering the North America market?

Outcome

Nodes facilitated phone conversations with 3 of the leading authorities for this topic, including the former key executives from Procter & Gamble, Coty and Kao.

Partner Identification for Snacks in Southeast Asia

Challenge

The Business Development team at a multinational consumer goods company would like to identify partners in the Southeast Asian markets to distribute a new range of snacks.

Key Questions

Are you aware of the distributors in either Philippines, Indonesia or Thailand for snacks?

Would you know their reputation and can comment on their market shares?

Would you potentially be able to make introductions to some of the distributors?

Outcome

Nodes facilitated phone conversations with 3 of the leading authorities for this topic, including the former key executives from Mars, Nestle and Mondelez.